NOBA AI Tools
Develop an interactive online version of NOBA’s internal tools using low-code apps, enabling clients to kickstart their innovation projects independently, regardless of their project status.
Context
At NOBA, we recognized the need to create an online mirror of our internal processes and tools. We aimed to showcase how we approach different stages of innovation projects and demonstrate which tools could be valuable at each stage. This initiative had the goal to empower our clients with the same resources we use internally, making our expertise more accessible and actionable.
We wanted to create a set of tools with different inputs and outputs that could mimic the exercises we do internally for our projects. This meant understanding what we saw as a value to share with the public, define what output we would like to see and from there start creating all user journeys.
NOBA’s Innovation Funnel
The Challenge
Our primary challenge was to create this comprehensive set of tools from scratch within an ambitious 10-day timeframe. This involved:
1. Conceptualizing the design
2. Selecting appropriate tools for development
3. Building and integrating all components
4. Generating and refining AI prompts to ensure accurate results
Mapping and defining tools to be created
Methodology
We embarked on a fast-paced, intensive development process:
1. Definition Phase: We clearly outlined our objectives and the scope of the platform.
2. Tool Selection: After thorough research, we chose a suite of low-code and AI tools including Figma, Webflow, Wized, and ChatGPT to bring our vision to life.
3. Product Design: We crafted the user interface and experience, ensuring alignment with NOBA’s established visual identity.
4. Development and Integration: We built the platform, connecting all components to create a seamless user experience.
5. AI Prompt Engineering: We iteratively developed and refined prompts to generate accurate, relevant results for our users.
6. Testing and Refinement: We rigorously tested the platform, fine-tuning the user interface and AI responses based on our findings.
Design Solutions
We focused on creating a user-friendly and engaging design. We carefully followed NOBA’s visual identity, using their established colors and shapes to maintain brand consistency. Our goal was to make the interface easy to use and educational, guiding users through the innovation process. We also added interactive features to simulate working directly with NOBA’s team.
NOBA’s existing branding
By using ChatGPT, we offered personalized insights and recommendations to improve the value of each tool. Additionally, we designed the platform with a modular structure, making it simple to expand and add new tools and features as NOBA’s methods develop.
NOBA AI Tools Home Screen
Impact
The NOBA AI Tools platform has already made a significant impact. Clients can now independently initiate and advance their innovation projects, accelerating their progress. The platform has been successfully used in workshops and meetings, sparking discussions and providing valuable insights. By making our internal tools accessible, we have effectively demonstrated NOBA’s innovation capabilities to a wider audience. Additionally, the platform has streamlined the initial phases of client engagements, allowing our team to focus on more complex, high-value activities.
NOBA AI Tools ‘Customer Persona’ in action
Looking Forward
https://tools.nobaventures.com/As we continue to gather user feedback and analyze platform usage, we’re excited about the future possibilities:
1. Continuous Improvement: We plan to regularly update and refine the AI prompts to ensure increasingly accurate and helpful outputs.
2. Expanded Tool Set: We aim to add new tools and features to the platform based on user needs and emerging innovation trends.
3. Deeper AI Integration: We’re exploring ways to incorporate more advanced AI capabilities, potentially offering predictive insights and more personalized guidance.
4. Data-Driven Insights: As usage grows, we plan to leverage platform data to gain broader insights into innovation trends and challenges, further enhancing our consulting services.
The NOBA AI Tools project not only showcases our technical capabilities but also reflects our commitment to innovation and client empowerment. By bridging the gap between our internal expertise and client needs, we’ve created a powerful resource that has the potential to revolutionize how companies approach innovation.
This project was co-created with Daan Van Dijk.
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